A niche, stated clearly
Hero and about sections that name exactly who you help and with what: the real, nameable change rather than a general promise.
Industry guide
You sell transformation. Your site sells you.
Coaching is bought on belief in you specifically. Before anyone books a discovery call they read your site looking for a reason to trust you with something that matters. Pendro structures that case: who you help, how your method works, what changed for past clients, and a low-friction first step.
Free plan forever. No credit card to start.
your-business.pendro.coLive render
The Life Coach template, rendered live, a real starting point for coaches & consultants.Open the full preview
The whole stack
Everything you need to run it.
Sessions booked from your site, programmes sold as downloads, and a newsletter that keeps clients moving between sessions.
What your site needs
The three jobs your website must do.
Proof from people like them
Testimonial sections with room for the full arc: where the client started, what shifted, and where they are now.
A first step that costs nothing
A discovery-call request form capturing situation and goals, so the conversation starts warm, plus a newsletter for readers who are not ready yet.
Made for coaches & consultants
The right sections, ready to drop in.
- Testimonialsfull client arcs, not star ratings
- Processyour method, demystified
- Pricingprogrammes and what they include
- Blog previewyour thinking, working as marketing
Try this briefExample
“Executive coach for new engineering managers, 8-week 1:1 programmes, remote worldwide”
You get a draft with your niche stated in the first line, your programmes and what they include, and a first step that costs the reader nothing.
It starts from a template made for the trade. Here that is Life Coach, the one rendered live at the top of this page.
Write your own briefAn example, not a live demo. Nothing runs on this page.
Why it works
A website that does the whole job.
Coaching buyers arrive sceptical, and your website is where you answer that. Vague promises and stock photography read as exactly what they fear; specificity reads as competence. Pendro's structure pushes toward the specific: an about section carrying your story and credentials, a process section showing the method step by step, what happens in week one and how progress is measured, and pricing presented plainly. Clients who know what things cost book calls to buy, not to ask.
Content is how coaches get found, and the built-in blog with AI drafting in your voice makes the cadence sustainable. Every article answering a question your ideal client types, "how do I delegate without micromanaging?" or "first 90 days as an engineering manager", introduces you at the moment of need. The newsletter turns those readers into an audience you own, and the discovery-call form captures situation, goals, and timeline so each call starts at the real conversation.
Every plan starts free — see what each plan includes.
Coaches and Squarespace is the most common pairing. The comparison concentrates on the writing engine, because content is the acquisition channel and a blog you dread using is one you do not publish. Read the full Pendro vs Squarespace comparison, or see how Pendro measures up against Wix, Framer and WordPress.
Templates
Start from a template made for your trade.
Questions
Asked by coaches & consultants.
Can clients book discovery calls through the site?
They request one through your form with their situation, goals, and preferred times, and it arrives in your inbox instantly. You confirm with your scheduling link or by reply, and the call starts with context instead of introductions.
Do I need a full website or just a booking page?
A booking page converts people who already trust you. A site earns that trust from strangers, through the method, the proof, and the writing. Most coaches want both, and Pendro's free plan covers the site half in an afternoon.
Can I sell a group programme or workshop?
Yes. Build a dedicated page with the outcomes, the structure, and the dates, add a pricing section for the tiers, and take enrolment enquiries to your inbox. The newsletter then fills the next cohort from people who found you between launches.
I coach several different kinds of client. Should the site say so?
Usually not on the home page. A site speaking to executives, founders, and career changers at once convinces none of them and ranks for nothing in particular. Lead with the client you most want more of, then give the others a page each, so every page can be specific and rank for its own search.
Free to start
Live by tonight.
Looking designed.
No card, no time limit. One site free forever, and nothing you change can make it look undesigned.